Media kit

Our brand, ready for your story.

Logos, colours and naming guidelines for featuring TripHaru. Everything here is free to use in editorial coverage, partner pages and event material.

Get the logos Contact press

01 — Logos

Logo suite

Every version comes as SVG (scales to any size, best for print and web) and a 2048 px transparent PNG. Use the primary logo whenever you can.

Primary logo

Default choice. Use on white or light backgrounds.

SVG PNG

Reversed logo

For dark backgrounds and photography with a dark overlay.

SVG PNG

Mono dark

Single-colour print, embossing, or when colour is not available.

SVG PNG

Mono white

On brand teal, or any mid-tone where the teal mark would disappear.

SVG PNG

Mark

The spiral pin on its own — avatars, favicons, map markers.

SVG PNG

Mark, white

Mark on colour or dark imagery.

SVG PNG

App icon

Store listings and app mentions.

SVG PNG

App icon, teal

Alternate icon for light layouts.

SVG PNG

02 — Writing our name

It’s TripHaru.

One word, capital T, capital H. “Haru” (हरू) is the Nepali plural marker — so TripHaru simply means trips: a bunch of journeys, shared.

The logo is set in lowercase — tripharu — as a design choice only. In headlines, articles, captions and hashtags, always write TripHaru.

Say it: trip · ha · ru
Hashtag: #TripHaru
Website: tripharu.com
Possessive: TripHaru’s

TripHaru

one word · no space · no hyphen

✓ TripHaru
✕ Tripharu
✕ Trip Haru
✕ Trip-Haru
✕ tripHaru
✕ TRIPHARU

03 — Clear space & size

Give it room to breathe

Keep a margin around the logo equal to the height of the h in “haru” — marked x below. Nothing else should enter that zone.

xxxx

Minimum size — full logo

120 px / 30 mm wide

Minimum size — mark

24 px / 6 mm wide

04 — Misuse

Please don’t

The logo only works when it looks like itself. Use the files as provided.

Don’t stretch or squash

Don’t rotate

Don’t recolour

Don’t add effects

Don’t use on low contrast

Don’t outline

05 — Colours

Brand palette

Mostly white space, navy for weight, and teal as the accent — roughly 60 / 30 / 10. Click a colour to copy it.

60% white space30% Summit Navy10% Teal

06 — Typography

Outfit

A geometric sans with friendly curves. We use Black (900) for headlines and Regular to Semibold for everything else. Free on Google Fonts.

Stop Guessing. Start Sharing.

Real itineraries, honest budgets and trail-tested tips.

Regular 400Medium 500Semibold 600Bold 700Black 900

07 — Boilerplate

About TripHaru, in our words

Ready-to-paste descriptions for articles, event programmes and partner pages.

Short · one line

TripHaru is a community platform where trekkers share real itineraries, honest budgets and trail-tested tips — built in Nepal for everyone who has ever asked “Where next?”

Long · one paragraph

TripHaru is a travel storytelling community built in Nepal. Travelers publish real trip journals — routes, timings, seasonal conditions and actual costs — so the next person can plan with confidence instead of guessing. Founded by Sonaam Hitang after a frustrating search for a two-day hike near Pokhara, TripHaru turns first-hand experience into clear, local, honest travel information, from short hill walks to high Himalayan treks.

Writing about TripHaru?

For interviews, quotes, product screenshots or anything not covered here, we’re happy to help.

[email protected]